The Practice
A four-stage marketing practice for businesses who've already paid for the kind that doesn't run. Transparent pricing. No long contracts. No retainer trap. Every relationship starts with the Audit; every business chooses its own next step.
Delivers The Diagnosis
We dig in. AI pattern-recognition plus founder judgment, applied to your analytics, ad accounts, CRM (view-only), brand presence, and competitive context. Two weeks to surface what's actually happening in your marketing — and what to fix first.
What you walk away with
Delivers The System
We build the marketing engine you needed all along. Site, analytics, content engine, CRM workflows, ad infrastructure, reporting — all running on your domain and in your accounts before we leave. Working software, not decks of recommendations.
What you walk away with
Delivers The Monthly Report
We operate the system you built. Strategic management, monthly performance review, continuous optimization, paid media oversight. 24-hour weekday response. Written status weekly. Quarterly business review. No retainer trap — month-to-month, cancel any time.
What you walk away with
Delivers The Playbook
We document the system and train your team to run it. When you're ready to take operations in-house, we don't disappear — we hand you the keys. Complete operational playbook, recorded training, decision trees, transition support. Every relationship has an exit plan from day one.
What you walk away with
Inside the Diagnosis
A Diagnosis isn't a guess or a sales call. It's two weeks of structured analysis — AI processing the data at machine speed, human judgment deciding what matters. Here's exactly how it runs.
Days 1–2 · Access
You hand over the keys — view only.
You grant view-only access to what you already have: analytics, ad accounts, CRM, your site, your competitive context. Nothing invasive, nothing you don't control. We sign a mutual NDA first.
Days 2–7 · The Machine Read
AI ingests everything, at speed.
This is where AI earns its place. It reads the full volume of your marketing data — every campaign, every channel, every dollar — and surfaces the patterns: where spend leaks, which channels actually convert, where the funnel breaks. Work that would take a human analyst weeks happens in days.
Days 7–12 · The Judgment
A decade of operator experience reads the result.
AI finds the patterns; it doesn't know your business. This is where ten years of operator experience reads what the data means — separating real problems from noise, and ranking what to fix first by impact. The machine surfaces; the operator decides.
Days 12–14 · The Written Diagnosis
The document, then the walkthrough.
You get a 15–20 page written diagnosis — where your money goes, what's working, what's broken, and a ranked plan of what to fix first — plus a 60-minute call to walk through it together. No jargon. No theater.
From there, it's your call. Take the Diagnosis and run with it yourself, or have us build and run the fixes. Either way, you own the truth.
AI, Made Operational
AI runs under everything we do. But if putting it to work in your business is the specific thing you need, that's a service in its own right. We integrate AI where it actually moves the needle — in your marketing and customer-facing operations — and we tell you plainly where it's just hype.
Inbound leads scored and routed in seconds, so none go cold.
A pillar-driven system that drafts at volume — with human editorial control.
Dashboards and the monthly summary, assembled for you automatically.
On-brand replies to reviews, drafted by AI, approved by you.
Automated capture and follow-up, so no inquiry slips through.
Not sure where AI fits yet? The AI Audit ($1,500) is a focused read of your stack — what's worth automating, what isn't, and what to do first. Deeper build-out lives inside the Build. Everything else still starts with the Diagnosis.
Every Relationship Starts Here
No deck. No commitment. Just the diagnosis.